Markup & Margin
Profit, markup and margin—without mixing them up.
Profit, markup and margin—without mixing them up.
Profit, markup and margin—without mixing them up. Fill in the fields above and the result updates instantly, together with the formula behind it.
Margin = (Sale − Cost) ÷ Sale × 100; Markup = (Sale − Cost) ÷ Cost × 100
Buy for $80, sell for $120: profit $40, margin 33.33%, markup 50%.
Margin uses the selling price as its denominator. Markup uses cost.
Margin = (Sale − Cost) ÷ Sale × 100; Markup = (Sale − Cost) ÷ Cost × 100. Example: Buy for $80, sell for $120: profit $40, margin 33.33%, markup 50%.
You enter: Cost price; Selling price. An example value is shown in each empty field, and the result appears as soon as the numbers are valid.
Markup is profit as a percentage of cost; margin is profit as a percentage of the selling price. A product bought for 80 and sold for 120 has a 50% markup but only a 33.3% margin.
Yes. Use Copy to copy the result or full example. Share creates a link that puts your chosen values into the URL fragment so another person can reproduce the calculation. Your named saves and recent history stay in your own browser.